The challenge
Founded in 1936, Zenbarakji is a chocolate and confectionery brand with a rich product heritage. artiMedia Pro began working with the brand in 2025 and has since taken responsibility for creating its social media content.
The task: keep a heritage brand recognisable while giving its content fresh ways to be discovered. We develop product-led content that makes the details matter: textures, ingredients, gifting moments and the visual character of each product.
Goal: A coherent, recognisable brand presence on Instagram, with content varied enough to keep being discovered.
What we did
Creative direction
Ideas and visual concepts for every campaign and season.
Content creation
Product-focused creative assets: close-ups, ingredients and gifting moments.
Social media design
Branded visual execution that keeps every post recognisable.
Content planning
Ongoing variety and seasonal themes across the calendar.
The results
517.3K
Instagram views in 30 days (11 Oct – 9 Nov), with no paid promotion
133 new followers, 53 content shares and a top post with 148K views in the same period.








